What is the shopping flow of a Live Shopping event?

Here are the different steps for the viewer/buyer flow:

SHOPPING FLOW

Step 1 - Product Catalog - the viewer will see your product catalog. The Product Catalog is based on the collection you selected when you created your Live Shopping Event. The viewer finds a product they like and by clicking on “buy” they proceed to the Product Page.
Step 2 - Product Page - You will find image and product description, you will also find options such as size , colors, if any. If the viewer likes the product, they will have two shopping options:
- Shopping Flow 1 - Add to Bag - Your viewer selects Add to Bag button. Like traditional E-commerce, Viewer can keep adding items as their heart desires. The Cart Icon will gather all their selection, the viewer can add/remove quantity or even remove the item. When proceeds to checkout they will go to the usual flow.
- Shopping Flow 2 - Buy Now - When the viewer clicks on Buy Now , they will fast track the payment process , bypassing the cart page, and will go to the usual. The benefit of Buy Now is to speed up the checkout process and might decrease touchpoints

Notes:

CHECKOUT FLOW

Step 3 - Shipping Details/Billing Details (if any)
- The potential buyer will enter their shipping information such as : first name, last name, email address, shipping/billing address, country and proceed to the payment
Step 4 - Order Review Page - The potential buyer will review their order but won’t have the possibility to update the item, they will select the preferred shipping method, add a coupon code if any, review the amount including, discount, shipping fee and taxes.
Step 5 - Payment - The potential buyer will enter their credit card information and confirm the payment
Step 6 - Order Confirmation - The potential buyer becomes a real buyer. At this page they will see the order confirmation number, based on your Shopify order settings and they will also see your customer email support for any questions.